{
  "job_id": "8gyCglKTDqPNuKGpAAAAAA==",
  "job_city": null,
  "job_state": null,
  "job_title": "Senior Insight Analyst (12-month FTC)",
  "job_salary": null,
  "job_country": "GB",
  "job_benefits": null,
  "job_latitude": 55.953252,
  "job_location": "Edinburgh",
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      "publisher": "Jobrapido",
      "apply_link": "https://uk.jobrapido.com/jobpreview/3406319383281139712?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic"
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      "publisher": "UJob",
      "apply_link": "https://edinburgh.ujob.uk/jobs/view/2028237.html?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic"
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  "employer_name": "People's Postcode Lottery",
  "job_is_remote": false,
  "job_longitude": -3.1882669999999997,
  "job_posted_at": "10 days ago",
  "job_publisher": "Jobrapido",
  "job_apply_link": "https://uk.jobrapido.com/jobpreview/3406319383281139712?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic",
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  "job_description": "• Application Deadline: March 18 2026\n• Edinburgh\nJob Description\n\nThis role will inform key business decisions and help drive positive change via ownership of technical projects and actionable insights. Working across Business Intelligence Data Analytics Data Modelling Segmentation Report Creation Data Manipulation and Dashboard delivery.\nKnowledge of Print AV and Digital marketing channels is advantageous as well as demonstratable skills in supporting marketing teams with multi-million-pound budgets via measurement analysis and campaign optimisation.\n\nThis role also involves line management responsibilities of an Insight Analyst including provision of technical training coaching and strategic direction of more junior staff.\n\nKey activities and responsibilities you will expect:\n• Drive data-led decision making by analysing marketing performance across Print TV Radio and Digital channels to support strategy and channel optimisation.\n• Provide analytical insight to support business decisions identifying opportunities and initiating data-driven initiatives that contribute to commercial growth.\n• Develop and refine targeting and selection strategies (e.g. print marketing volumes and segmentation) to maximise sales performance and optimise marketing investment.\n• Communicate insights effectively to stakeholders influencing decision-making through clear analysis storytelling and presentations to senior leaders.\n• Develop and maintain analytical tools and relationships including enhancing dashboards analysing large datasets and partnering with stakeholders to ensure insights are aligned with business needs.\n\nRequired Experience:\n\nSenior IC",
  "job_google_link": "https://www.google.com/search?q=jobs&gl=gb&hl=en&udm=8#vhid=vt%3D20/docid%3D8gyCglKTDqPNuKGpAAAAAA%3D%3D&vssid=jobs-detail-viewer",
  "employer_website": "https://www.postcodelottery.co.uk",
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  "job_apply_is_direct": false,
  "job_employment_type": "Full–time",
  "job_employment_types": [
    "FULLTIME"
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  "job_posted_at_timestamp": 1773187200,
  "job_posted_at_datetime_utc": "2026-03-11T00:00:00.000Z"
}